Selling used panties is a fun, sometimes lucrative hobby. It can be a sexy side hustle or something you start to think more seriously about once you’ve signed up for a service (like Sofia Gray) that allows you to indulge in your curiosities about selling used panties.
There are some rookie mistakes in the panty-selling game that everyone usually makes - but have no fear, that’s why we’re here! Let’s discuss, shall we?
When it comes to marketplace for used panties, you need to make the choice that is best for you. Sofia Gray is the largest used panties marketplaces, we offer a lot of insider tips and tricks for our used panties sellers (such as our Selling Used Panties on Social Media guides) and complete discretion. And, unlike other platforms, we don’t take a cut of your profits - each sale is 100% yours.
Along with marketing on a used panties platform like Sofia Gray, you will also want to market your used panties business on social media. Now - some social media platforms are far easier for NSFW marketing than others. Check out our list of guides below to get more information on where to promote!
Sofia Gray Guide: Selling Used Panties on Twitter
Sofia Gray Guide: Selling Used Panties on Reddit
Sofia Gray Guide: Selling Used Panties on TikTok
Sofia Gray Guide: Selling Used Panties on Instagram
Sofia Gray Guide: Selling Used Panties on Facebook
If you’re interested in a list of various used panties selling marketplaces, check out this article!
Sniffing used panties is a huge kink. Why? One reason is pheromones. Pheromones are naturally occurring chemicals that are found in the oils in our skin, in sweat, in vaginal fluids, etc. A person’s pheromones are really unique to them, like their own brand of earthy perfume. It’s a unique signature of the person’s health, strength, and fertility.
Understanding this kink, and why some people want to incorporate used panties into their sex or masturbation life, can help you to become a better used panties seller and keep happier customers. This plays a particularly large role when you begin to get custom requests from clients - such as wearing your panties to the gym where you sweat more (more sweat = more pheromones) or wearing them during sex.
Are you curious about the countries that are the most interested in used panties? Check out this article!
Sexy side hustles (or any kind of side hustle) shouldn’t be something you get into thinking you’re going to make a lot of money fast. Of course, that can happen, but as with most projects, this is likely going to be a slow build. Getting out there, promoting your products, meeting clients...all of that takes time. There are lots of other used panties seller’s around, and you’ll need to do something to stick out in people’s mind. Making a lasting impression can take some time and effort.
Along with the misconceptions that selling used panties is super easy is the misconception that you can earn thousands of dollars per month doing it. Of course, again - it’s possible. But does it happen overnight? Definitely not.
You see this articles where people are claiming to make thousands per month and while this does definitely happen (on platforms like ours, too!), it can take a while to build to that and unfortunately, many people get discouraged when this doesn’t happen for them right away.
Selling used panties online is a lot like any other service-based/online venture - you need to be personable, approachable, and you need to have the right marketing tools. The right combination of those things is a very unique point you will have to get to in your hobby/business and it can take some time to find the groove.
Using an alias when you’re a NSFW content creator or used panties seller is just good common sense. Of course, if you’d really like to be known as yourself, go ahead - but using an alias can help protect your identity.
In the used panties selling world, using an alias goes beyond setting up a screen-name. Having a P.O box is almost essential - because when you send something (like used panties) in the mail, most of the time you need to write a return address and you don’t want to be using your own personal address for that.
Additionally, an alias can be part of a brand. Branding yourself online, especially if you’re in content creation or offering services like selling used panties, is an amazing way to market and promote. Building a brand around our alias will help people find you.
Used panties, to retain their wonderful yummy scent, need to be packaged properly. Preferably vacuum-sealed (you can buy vacuum-seal machines on Amazon, they aren’t even that expensive and super handy) and they will need to be put into multiple layers (perhaps in a vacuum sealed bag, then in an envelope, then in a bigger envelope) to avoid being damaged along the way.
Of course, your panties can’t break and they aren’t fragile, but packages could tear and wear away due to weather elements, so sealing and sending off your used panties to your happy clients in the right way is super important.
You’re providing a service to customers who are paying for that service. In a lot of ways, even when it doesn’t feel like it, selling used panties is a business. And you should act like it’s a business, or you’ll run out of business quite quickly.
Many people who start services or business online (especially ones that can be considered side jobs), unfortunately don’t put very much effort into them. This can lead to the business not performing as well as you’d hoped, which can lead to feeling really discouraged.
If you’d like to try selling used panties, make sure you’re in the right headspace to give it a proper go and see what you can make of it! We’re here to help, every step of the way. You can start learning more on our FAQ page!
Okay, so maybe royalty is a bit of a stretch...but you want to treat them well. You want to be sweet, and kind, and maybe even a little flirtatious at times (when appropriate). Why? Because such a huge part of this industry is the appeal you have to your clients.
The kind of “relationship” your customers build with you in their minds and how willing they are to become repeat customers really depends on how you treat them. Some of the top buyers in the market buy from the same people over and over again. That’s the thing about pheromones and used panties...if someone comes to enjoy your product (whether it be the actual panties you sell or your own unique scent), they will come back time and time again. You never know which customers will be repeats (and which ones may even tip you for your work) - so treat every customer as if they have that potential.
Did you know that panties worn over multiple days can be worth more? Or that people are willing to buy whole sets (bra, panties, even stockings or socks)? These are the things you learn when you’re in the business.
Knowing how much things are worth can be really helpful, especially if you’re looking to make this a regular business venture. Panties usually range from between $20 - $50 per pair, depending on a few things (such as the fabric and cut of the panties, how long they were worn for, etc). However, you can also add more to this by selling the panties along with a polaroid of you wearing them, or selling them as a matching set with the bra or stockings that match, etc.
Then, as you go, you may become a top seller and can begin to charge a bit more for your panties. If you’re curious about how exactly to choose a price for your used panties, check out this in-depth article!
A big part of used panties selling is, of course, marketing those panties. While you could just lie the panties on your bed and snap a photo, most people prefer to see the panties on you in order to determine if they’d like to buy them or not.
Usually, you could include a photo of the panties close-up (not being worn), and then one from the front and one from the back while you’re wearing them. This is a great way to give your clients a proper look at what they are buying, and seeing you actually wearing them will be such a turn on.
However, there is such a thing as “too much” when it comes to how much you show here. If you’re taking really elaborate photos of your whole body and face, the panties may be a bit of an afterthought - and that’s not ideal when you’re selling used panties. Have fun with this - take some photos from different angles, focusing on your panties, from the front and the back. Then, have a browse through our best seller’s list to get more fun photo ideas on how to show of your panties.
On every used panties marketplace (including Sofia Gray), your profile will have a “biography” section.
We highly recommend using this section to your advantage by including the following things:
This information is going to help potential buyers understand what you offer and how at a quick glance and will also make the selling process easier if they decide to reach out.
“I promise I’ll pay after you ship it…” is just a giant red-flag. Unfortunately, there will always be people who want to take advantage of the situation and try to get things for free. This is a big reason why sellers often cling to marketplaces such as Sofia Gray, because buyers here are verified and serious. On other places, like Reddit, there is no real protection on either side to avoid being taken advantage of.
Never push a sale. Never copy and paste responses, take each client as what they are - a potential customer you should treat respectfully and individually. In the online business, it can be really easy sometimes to forget there’s a very real person on the other side.
Don’t push towards closing a sale if you’re experiencing some hesitation on the buyer’s part. Instead, ask “how are you feeling about proceeding with this sale?” or “is there anything I can help you with right now?”
No one wants to be shamed while searching for something that makes them happy and satisfies their kinks. When it comes to used panties, you may get all kinds of requests - from simply wearing panties to the gym to peeing in them...to each their own. If you are asked to do something you’re uncomfortable with doing, politely state to the customer that it isn’t as service you offer without making them feel guilty about what they’ve asked for.
In this business, negotiations are bound to happen. When you’re discussing prices, shipping times, discounts, deals, whatever it may be - discounts or negotiations can often mean the different between having a repeat customer and actually losing a sale. If someone is a repeat customer, offering them a slight discount on their next purchase or lumping in a little “thank you” gift can be a really nice way to go the extra mile for people who are going to continue supporting your business.
If you’re interested in signing up for Sofia Gray, the video below walks you through our process!
Keep an open mind and you will be surprised at how far you can go with this!
Did you know the average number of panties sold per month (per seller) is eight? Eight pairs of panties at even the “lower prices” such as $30, can add up to about $240 per month. There is so much room to grow with that - selling stockings, socks, yoga/workout clothes, selling sexting services...all of that is available on Sofia Gray. You will also get repeat customers - don’t worry! Repeat customers in this business happen really quickly. If someone loves your scent and your panties and the way you conduct business, they’ll come back time and time again.
If you enjoyed this article, check out some of our latest articles on sex work, used panties, and more…
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